September 20, 2017

Target rolls out Bluetooth beacon technology in stores to power new indoor maps in its app

 Target is adding an improved indoor mapping component to its mobile app, designed to help shoppers find their way through stores and locate the products they need, the retailer announced this morning, referring to the feature as a “GPS for your shopping cart.” Instead of simply showing a static map, or noting the aisle number where a product can be found, the new Target… Read More

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