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Amazon expands into private label sportswear and its first home furnishing lines

 Amazon’s expansion into private label fashion continues with the launch of a handful of new sportswear brands, reports Bloomberg, citing data from L2 researchers. The additions, which include brands called Goodsport, Rebel Canyon, and Peak Velocity, will allow Amazon to challenge some of the biggest names in activewear, including Nike, Lululemon, Under Armour, and others. In addition,… Read More


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