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Pekan Designs – Web Design & Digital Marketing Agency | Digital Agency for Innovative Web and App Design

Social ad company Smartly.io sells a majority stake to Providence Equity Partners

Smartly.io, a company helping advertisers automate their campaigns across Facebook, Instagram and Pinterest, has sold a majority stake to Providence Equity Partners for €200 million (approximately $223 million). Helsinki-headquartered Smartly.io says it automates ad production, ad buying “and everything in between.” Founded in 2013, the company has more than 350 employees across 16 global offices, […]

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Snagging Pearson’s AR assets and $1 million in cash, GIGXR is ready for its close up

Meet GIGXR, the new owner of all of the assets of Pearson Immersive Learning Group, a subsidiary of the education and media publishing giant, Pearson. Formed specifically to roll up Pearson’s virtual and augmented reality assets, GIGXR is helmed by David King Lassman, the founder of streaming media company Vyclone and the Southern Californian venture […]

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Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there

In a world where ad rates are declining for traditional broadcast media, the corporations responsible for making the fictions that millions devour daily need to find a new business model. Subscription services are on the rise — with every major broadcaster launching an on-demand service — and so are ad-supported video streaming services to replace […]

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Trialjectory uses self-reported clinical data to match cancer patients with clinical trials

TrialJectory, which is developing a new technology service to match cancer patients with clinical trials, has raised $2.7 million to finance its continued growth. Led by Contour Venture Partners, the new financing will be used to accelerate TrialJectory’s operations by adding more clinical trials for different cancer types and expanding the company’s outreach to caregivers, […]

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Uber doubles down on micromobility

Hello and welcome back to our regular morning look at private companies, public markets and the grey space in between. Today we’re looking into Uber’s bike bet and what the push could mean for Lime and other micromobility companies working to find a sustainable business model. As profitability comes back into vogue among investors at […]

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